• Gushcloud International

Def Comedy Jam organizes live COVID-19 relief special in 'under a week'

Def Comedy Jam released a live, three-hour comedy fundraiser hosted by Cedric the Entertainer to raise funds for COVID-19 essential workers and individuals in underserved communities.

The idea for the live streamed special originated with Erica Ford, CEO of the nonprofit Life Camp, which is based in Queens, one of the hardest hit boroughs by the pandemic. Ford then reached out to Def Comedy Jam producer Russell Simmons, who discussed the concept with O’Neal McKnight, business director at global talent agency Gushcloud. McKnight proposed that comedian Cedric the Entertainer host. Read the full story.

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